E. Lloyd Sobel started his career in the wine and spirits industry in 1978 as a Market Research Analyst for Joseph E. Seagram and Sons. His responsibilities included positions in sales, marketing, and administration. E. Lloyd’s last position at Seagram was the Vice President, Eastern Division Manager located in Lake Success, N.Y. In 1994, E. Lloyd left Seagram and joined Charmer Industries as the Executive Vice President. From 1994 through January 2005, he was responsible for numerous divisions at Charmer, participated in various external and internal initiatives, and helped shape Charmer Industries into the industry powerhouse that it was. In February 2005, E. Lloyd was named President of Charmer Industries- Metro N.Y. The principles of Charmer Industries and Peerless Importers announced their decision to merge their two companies in July 2006. E. Lloyd Sobel was named CEO/President of the new organization named Empire Merchants. In February 2007, with the merger completed, Empire Merchants became the leading distributor of wine and spirits in Metro NY and is the distributor of choice for its customers, suppliers and associates.
E. Lloyd has been married for 32 years to Maralyn. Maralyn (a former opera singer and teacher) and E. Lloyd have 3 children. Philip works for the Diageo Corporation as a Regional Marketing Manager, Andrew is presently in his 4th year of Medical School and plans on becoming an Orthopedic Surgeon, and Stefanie, a graduating High School senior who will be attending Mitchell College in New London Connecticut in the fall. Lloyd has always been very active in his children’s lives despite his demanding career. He is best known for coaching his children’s athletic teams and supporting their academic and cultural endeavors. E. Lloyd has also been supportive of many charitable organizations such as; Crohn’s & Colitis Foundation of America, Juvenile Arthritis Foundation, AHRC, Israeli Defense Forces, The Red Cross, Multiple Sclerosis Foundation, Boy Scouts of America, Juvenile Diabetes, American Heart Association, The Boys Town of Italy, just to name a few.